Get the media you want — using the assets and inventory you don't want. MediaXMarket is a fully independent corporate trade consultancy. Independent so we're always, without exception, client-centric.
You're not in the business of trading. We are. MediaXMarket works with your people to review your best approach to corporate trade — then executes it. We manage your entire corporate trade process, or simply provide ad hoc resources and guidance so you can do it yourself.
Corporate trade directed by the incumbent relationship with any specific agency limits you to their resource profile. MediaXMarket works with all major corporate trade participants to let you select, campaign by campaign, your most beneficial trade transaction. Work with one agency or work with a dozen — your media needs dictate your choices. That's MediaXMarket.
No agency alignment. No contractual binding. Your parameters, your timeline, your choices — every time.
Ad hoc or full process strategy. MediaXMarket takes your parameters to market and returns only the partners and opportunities that align.
Asset audit, valuation, agency coordination, reporting — we handle all of it so you can focus on marketing your business.
Instance or opportunity-specific transactions. Use one agency or a dozen — without any blanket commitment required.
MediaXMarket turns two powerful asset categories into media — and opens a third category most companies haven't even considered yet.
MediaXMarket handles every step. You stay focused on marketing your business. It all starts with an asset audit — and ends with media in your hands.
MediaXMarket conducts a thorough audit and valuation of your available SENSOR or REAL assets.
You determine trade components, market and brand protection parameters, and all reporting requirements.
We take your parameters to all major corporate trade agency participants and return only the opportunities that align.
Campaign-by-campaign, you select your most beneficial trade transaction. Maximum recovery. Every time.
A new and growing asset category that most companies have never considered — until now.
Whether it's vehicles or production equipment, MediaXMarket can tell you — prior to purchase — what the recovery value will be at the forecasted trade date, and return documented commitments to you in that regard.
Spend once on production equipment. Upon project conclusion, convert those assets and spend those same dollars again for media. You determine prior to any asset purchase whether the trade math works — and then you spend your budgets twice.
In an era of ever-increasing consumer product return rates, RRO — Return Rate Optimization — is one of the most frequently heard acronyms in boardrooms today. It is increasingly important to utilize returns and their respective return policies as profit drivers.
Yes — returns as profit drivers. MediaXMarket can help redirect reverse logistics costs back to the retention of current customers and the capture of new ones. We develop forecasted funnel-to-media programs for virtually any category of consumer returns.
If your current cost recovery process includes any aspect of liquidation, discounted sale, or bulk sale — your cost recovery is significantly discounted from original cost. MediaXMarket models represent significantly higher returns than any other cost recovery process can deliver.
The New Retail Reality
Buy Online, Pick-up In Store — your omnichannel return becomes a media asset.
Buy Online, Return In Store — reverse flow converted into forward-facing value.
Research Online, Purchase Offline — the full customer journey as a trade asset.
Buy Online, Return to Hub — MediaXMarket converts the hub return into media spend.
Marketing, Asset Management, and CSR — connected seamlessly. MediaXMarket drives maximum cost recovery directly into Marketing and, at your option, CSR.
Corporate trade directed by any specific incumbent agency relationship limits you to their resource profile — and inherently binds you to their strengths and weaknesses in media availability. MediaXMarket works with all major corporate trade participants. You select the best transaction every single time.
If your current process includes any liquidation, discounted sale, or bulk sale component, your recovery is significantly discounted from original cost. MediaXMarket models represent significantly higher returns than any other cost recovery process — period.
Are your CSR program budgets continually defending their merit regarding shareholder value and social/stakeholder value? MediaXMarket can show you how to fund them more easily and sustainably — by tying reverse logistics, asset management, cost recovery, and CSR together seamlessly.
MediaXMarket assists you to execute both ad hoc and on-demand corporate trade opportunities in tandem with forecasted trade conversions — integrating directly with procurement and purchase budget allocations so you always know exactly what you'll recover and when.
Whether you have a one-time asset position or want to build a fully integrated corporate trade process — MediaXMarket starts with an asset audit and returns documented commitments. No long-term obligations. No agency lock-in.